A reader here who has posted up some articles on InfoBarrel has asked for some tips on increasing his adsense earnings.

His profile over there is… mswengel

I’ve gone ahead and took a good look at his articles and a few things jump out at me, but before I get into that I just want to say that his articles are really top notch, really great work indeed!

First off, most of his articles are just a week old so they haven’t ‘matured’ yet.  I really wouldn’t get worried about article income until the articles hit at least a month old and then I’d start to analyze them.

Secondly, and I really hate to say this but I think that possibly the subject matter just doesn’t demand clicks, and more importantly the articles themselves have links in them to what the article is referring to so there’s no reason for a user to click an ad.

Thirdly in some of the articles the ads aren’t targeted at all.  The Ubuntu font article for example has really no ads that a person interested in Ubuntu fonts would want to click on.

So, with that being said here’s my advice.

• Target your ‘money’ keywords better, and, if the ads aren’t targeted try increasing the number of times you use that money keyword in the article.
• Remove all links from within the articles, rely on ads to provide your links
• Go back and look at your articles to see if your ads are appropriate to the content, if not add keywords.
• Add photos with a caption, and make sure the caption has either your traffic or money keyword in it.

So that’s my advice, target keywords and remove links.

Now, with that being said I have to say this.

Some keywords just don’t get many clicks, sure, they get lots of traffic but hardly anyone ever clicks an ad for them.  There’s a tool I’ve talked about in the past that you should try out.  It’s called the commercial intent tool by Microsoft.  Basically it’ll give you an idea of how likely a person is to click an ad from that keyword.  I use it all the time, you’ll be amazed on the results you get when you use it.

Here I’ve plugged in ‘free ubuntu fonts’  as you can see, there a very high probability of no click

I did a little playing around and found this keyword..  ubuntu font package

Much better!

As you can see, we go from a .86 NON commercial intent to a .66 commercial intent.  You’ll get way more clicks with this keyword in your title.

The trick is working this into your article, I’d try something like “Get a 465 ubuntu font package for free”

The user was searching for ‘ubuntu font package’ expecting to buy something, see’s your ‘free’ article, then the ad on the bottom for the free font package.  Everybody wins!!

Anyone else have any advice??

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